AI visibility, AEO and GEO, explained

AI Visibility

AI search statistics

The data behind AI search in 2026, adoption, the click collapse, who gets cited, and what actually moves AI citations. Every figure sourced and linked.

AI Visibility

Tools AI engines cite

We asked six AI engines 15 buyer questions and counted every tool they named, twice. The order changed in six days. Both readings, the method, and our own numbers.

GEO

Generative Engine Optimization

How AI answers are assembled, the signals generative engines reward, and how to optimize content to be the source they pull from.

AI Visibility

AI Visibility

Track whether AI answers name your brand, recommend it, or cite your website. Build a baseline, find the gaps, and choose what to fix next.

AI Visibility

Choosing a tool

Nine criteria that separate AI visibility tools, the weights worth giving them, and four traps specific to this category. Score these before reading any comparison page.

AI Visibility

AI visibility metrics

The six numbers worth tracking, which two deserve a target, and why a zero that means "not measured" is the most dangerous value in this discipline.

AI Visibility

For startups

What early-stage companies can actually win at zero domain authority: the qualified tail, third-party surfaces, original data, and a timeline in quarters.

AEO

AEO vs SEO

How answer engine optimization and classic SEO overlap, where they diverge, and why you need both in 2026.

AEO

Get cited by ChatGPT

An 8-step playbook for getting ChatGPT to mention and link your brand when it answers buyer questions.

AEO

How ChatGPT picks brands

ChatGPT recommends the brands it has learned to trust, through training data and live web citations. The mechanism behind those picks, and how to become one of them.

AEO

Mention vs citation

A mention names your brand; a citation links your page. Different signals, rewarded differently by different engines, and they pay out in awareness versus traffic. How to earn both.

GEO

GEO vs SEO

What changes when a language model, not a ranked list, is the interface, and what stays exactly the same.

GEO

Rank on Perplexity

To rank in Perplexity, let its crawlers fetch your pages, put a direct answer in the HTML, keep the facts dated and earn mentions on the sources it already cites. Here are nine steps, each with a check you can run, and how Cituna tracks Perplexity every day to show which ones worked.

GEO

Query Search Console from Claude

Connect Search Console to Claude with an MCP server and ask your search data in plain English. Setup in three steps, the questions worth asking, and the join a GSC connector cannot do.

GEO

MCP for SEO tools

MCP lets an AI assistant query your SEO tools directly. What the protocol does, the work it genuinely improves, what it does not fix, and how to judge a server now that everyone ships one.

GEO

Track your brand in Perplexity

Perplexity answers buyer questions with cited sources, and the picks change constantly. The manual way to check where you stand, and how to put tracking on a schedule.

GEO

LLM SEO

LLM SEO is classic search discipline pointed at a new reader: the language models answering your buyers. What changes, what transfers, and a practical playbook.

GEO

Google AI Overviews

Seven steps to show up in Google AI Overviews: the one eligibility rule Google states, the writing Overviews cite, and how to check whether you are cited.

GEO

GEO vs AEO

GEO shapes how generative engines describe and recommend you; AEO is the narrower job of being the cited answer. Where they overlap, where they differ, and how to do both.

AI Visibility

The llms.txt guide

A plain-English guide to the llms.txt proposal, how to write one, and an honest look at whether AI engines actually use it.

AI Visibility

AI share of voice

AI share of voice is how often, and how prominently, engines name your brand versus rivals. How it differs from classic share of voice, and how to measure it.

AI Visibility

AI brand monitoring

AI assistants describe your brand to buyers every day, with or without you. What AI brand monitoring covers, how it differs from social listening, and how to run it.

AI Visibility

AI visibility tool pricing

Published prices for 22 AI visibility tools, from free to $800 a month on entry plans: how each one bills and what the entry plan covers, read October 1 and 2, 2026.

AI Visibility

SE Ranking AI tracker review

What SE Ranking’s AI tracking covers on Core, the AI Search add-on and SE Visible, what each costs, and the engines it leaves out, read on SE Ranking’s own pages on October 4, 2026.

AI Visibility

Free AI visibility checkers

13 free AI visibility checkers ranked by engines and crawlers tested: Ahrefs and Semrush with no signup, Cituna’s free checker naming the robots.txt rule behind each AI crawler result, and the two 3-day trials described apart.

AI Visibility

Rankings and AI visibility

Google rankings feed AI Overviews most directly, but the tie is weaker for ChatGPT and Perplexity and loosening over time. What the studies actually measured, engine by engine.

AI Visibility

How often AI answers change

AI answers vary run to run, shift with every model update, and move as the web changes. Why single checks mislead, and the right cadence to catch real change early.

AI Visibility

Brand not showing in AI search

The five causes that make AI engines skip a brand, in the order to check them: measure first, then crawl access, content shape, and the third-party sources engines actually cite.

AI Visibility

AI visibility audits, explained

What a real AI visibility audit checks: prompt-level citations across seven engines, the on-page drivers behind them, competitor share of voice, and a prioritized fix list.

AI Visibility

AI visibility vs SEO tools

Classic SEO tools audit how you rank in Google; AI visibility tools check whether AI engines cite you. What each audit checks, where they overlap and diverge, and whether a serious team needs both.

AI Visibility

How AI shapes brand perception

AI engines do not just decide whether to name your brand; they frame it: the sentiment, the category, the competitors beside you and the facts they state. How to monitor and shift that perception.

AI Visibility

Fix wrong AI information

No engine lets you edit an answer. The four ways answers go wrong, which are fixable this week, which wait for a retrain, and the conflation bug that is usually your own page’s fault.

AI Visibility

Losing traffic to AI search

Four causes produce one symptom and only one is AI. The Search Console diagnostic that separates them, run against our own data, including the 28 pages that never ranked high enough to lose a click.

AI Visibility

Search Console for AI search

Search Console already counts AI Overviews; it just cannot separate them. What Google’s generative AI report actually reports, why the API rejects it, and which questions no first-party report answers.

AI Visibility

Track AI traffic in GA4

The referrer hostnames for ChatGPT, Perplexity, Claude and the rest, a regex that survives both of GA4’s matching rules, and the one AI surface that stays invisible whatever you build.

AI Visibility

AI engines by country

ChatGPT, Perplexity, Gemini, Claude, Grok and Google’s AI features in 89 countries, from each maker’s own list, with the leading search engine in each.

AI Visibility

Query fan-out

How AI engines split one prompt into several searches, why that changes which pages get cited, and how to measure it from the URLs each answer cites.

AI Visibility

Measure AI brand sentiment

A repeatable method for AI brand sentiment: a fixed prompt set, repeat runs, a rubric, a net sentiment score per engine, and fixes at the pages engines cite.

AI Visibility

See which AI bots crawl your site

Find GPTBot, ClaudeBot, PerplexityBot and the other AI crawlers in your server logs, check each one is genuine against its published IP range, and read what every status code means.

AI Visibility

Zero-click search and AI answers

What zero-click search is, what the SparkToro, Pew and Seer studies found, and how to find your own zero-click queries in Search Console and set them against AI citations.

AI Visibility

How ChatGPT ads work

Where ChatGPT ads appear, who sees them, how they are chosen and priced, how to buy them, and how to keep paid placements apart from the mentions and citations you earn.

AI Visibility

How to get cited by Copilot

Microsoft Copilot answers from Bing. How it turns a prompt into a short Bing query, how to get into Bing’s index, push changes with IndexNow, and read your Copilot citations in Bing Webmaster Tools.

AI Visibility

Compare AI visibility with competitors

A seven-step benchmark of your AI visibility against rivals: fair prompts, share of answers on the same answers, who is cited instead of you, and the pages doing the work.

AI Visibility

How to get mentioned in Meta AI

Meta AI answers inside WhatsApp, Instagram, Facebook and Messenger. Which Meta crawler to let in, the search its answers draw on, matching your Meta profiles, and testing from the markets where it is live.

AI Visibility

How to get cited by DeepSeek

DeepSeek answers from what its model learned and, with Search on, from the web. How each path works, from DeepSeek’s own terms, privacy policy and model disclosure, six steps to get your brand into both, and how to check DeepSeek by hand.

AI Visibility

Semrush AI Toolkit pricing

The Semrush AI Visibility Toolkit is $99 a month per domain, billed annually, for 25 prompts, and Semrush One bundles it with SEO from $199 a month. Every Semrush plan and add-on, read October 9, 2026, next to Cituna’s seven AI engines checked daily from $39 a month.

AI Visibility

Improve AI brand responses

AI engines answer about your brand from the sources they read, so you change the answer by changing the sources: audit what each says, fix wrong facts, publish the pages they quote, re-check daily. The tools that monitor, score sentiment and write the fix, compared.

Compare

Best AI visibility tools

A feature-by-feature comparison of the tools that track how AI engines cite your brand: engines covered, real entry pricing, Search Console and MCP support, and where each one fits.

AI Visibility

AI visibility glossary

AEO, GEO, llms.txt, share of voice, citations vs mentions and more, defined in one place.

Free tool

llms.txt generator

Generate a spec-compliant llms.txt for your site, the index file AI crawlers read to understand what you publish.

AI Visibility

When AI Citations Change: What to Check First

When an AI engine stops citing your company, compare the same prompts, engine, answer type, cited URLs and competitors first; the cause is usually a retrieval, page-change or measurement difference rather than a need to rewrite everything.

AI Visibility

AI Visibility After an Outage: What to Fix First

After a website outage, verify the visibility loss, restore crawl access, check redirects and canonical signals, then measure recovery across all seven named engines before rewriting content.

AI Visibility

Improve AI Visibility on Third-Party Review Sites

Improve visibility on third-party review sites by measuring the exact buyer questions, identifying which review pages assistants cite, and fixing the highest-impact gaps first; Cituna records these results across seven engines.

AI Visibility

Improve AI Visibility for API Documentation

Improve API documentation visibility by measuring buyer questions across seven engines, separating endpoint evidence from general content, and fixing the access, structure and version signals that assistants can use.

GEO

Measure AI Visibility for Entity Disambiguation

Measure entity disambiguation by testing the same buyer prompts across seven engines, recording the entity named, citation source, position and competing entity before changing your pages.

GEO

Improve AI Visibility for Recommendation Lists

Improve recommendation-list visibility by measuring mention, position, citation, and competitor substitution across seven engines, then fixing the evidence gap that blocks selection rather than publishing more content at random.

AI Visibility

Create AI Visibility Content Briefs From Gaps

A useful AI visibility brief connects one missing buyer answer to the evidence, page change, markup, and validation check most likely to earn a mention or citation.

AI Visibility

Improve AI Visibility for Downloadable Templates

Improve visibility by treating the template page and the downloadable file as separate citation surfaces, then test prompts, fix extraction barriers, and measure whether seven named engines select your resource.

AI Visibility

AI Visibility Tools With Data Warehouse Integration

Choose a warehouse-first pipeline for custom analytics, a specialist platform for faster answers, or Cituna, which tracks seven engines and generates fixes without making your team build the measurement layer.