AI visibility, answered

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Why does ChatGPT recommend my competitor instead of me?

Usually because your competitor appears on the sources ChatGPT reads and you do not. ChatGPT answers recommendation questions from a Bing-derived index and…

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Why is my brand missing from AI answers entirely?

There are four causes and they are separable. First, reachability, an AI crawler is blocked in robots.txt, which is silent and common. Second, recency, your…

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How often should I check my AI visibility?

Daily for the engines that retrieve live, and no less than weekly for any of them. The reason is variance rather than diligence: ask the same engine the…

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What counts as a good AI visibility score?

There is no cross-vendor benchmark, and treating any single score as an absolute is a mistake. Every tool computes its own composite from its own prompt…

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What is the difference between a mention and a citation in an AI answer?

A mention is the engine naming your brand in the text. A citation is the engine attributing part of the answer to a specific URL, usually with a link. They…

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Does blocking GPTBot remove me from ChatGPT?

Not by itself, and this is the most consequential robots.txt confusion in the category. GPTBot governs crawling for model training. OAI-SearchBot governs…

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Do AI engines read Reddit?

Heavily, and Perplexity most of all, published analyses put Reddit at roughly 46.7% of its top citations. Reddit is attractive to answer engines for the…

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Does traditional SEO still matter for AI search?

Yes, but unevenly across engines, and that unevenness is the whole planning problem. Gemini and Google AI Overviews are grounded in Google Search, so…

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Can I pay to appear in AI answers?

Not in the organic answer itself, on any of the six engines. There is no placement to buy inside a generated recommendation, and any vendor offering to…

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Does llms.txt actually do anything?

Not yet, in the sense most people mean. llms.txt is a proposed convention for a Markdown file describing your site to language models, and no major engine…