Rank Prompt is a credit-based AI visibility platform with content, audits and an AI agent built in. Which alternative fits depends on what you want more of: daily checks on a fixed prompt set, an engine Rank Prompt does not run, or AI data inside an SEO suite you already pay for. Below we compare eight tools on price, engines and how you start, with Rank Prompt as the baseline.
Fair-comparison note:
What Rank Prompt does
Rank Prompt measures how often AI assistants name a brand for the questions its buyers ask, then helps fix the gaps with articles, technical audits, citation outreach and an AI agent. Its pricing page, read October 7, 2026, lists four plans: Starter at $49 a month for 150 credits and 10 brands, Pro at $89 for 500 credits and 100 brands, Agency at $149 for 1,000 credits and 500 brands, and Agency Plus at $299 for 2,000 credits and 1,000 brands. Billed annually they come to $39, $71, $119 and $239 a month. Starter is owner-only; team seats start on Pro, white-label reports on Agency.
Credits pay for the work. One prompt checked on up to three engines costs 1 credit, on four to six engines 2, an AI article 10, and credits reset monthly without rolling over; top-ups are $18 for 50, $35 for 100 and $65 for 200. Every plan runs the same six engines: ChatGPT, Google AI Mode (AI Overviews), Perplexity, Claude, Gemini and Grok, with ChatGPT, Claude and Google AI Mode on by default. Reports can run daily, weekly or monthly (rankprompt.com/scheduled-reports), and Google Analytics and Search Console connect on every paid plan. Every account starts with one free report and no card, and each paid plan adds a 7-day free trial with 50 credits that needs a card.
Why teams look elsewhere
Rank Prompt packs a lot into each plan. Teams start looking around for four reasons:
- Daily tracking burns credits fast. Checked every day on all six engines, a prompt costs about 60 credits a month, so Starter’s 150 cover about two prompts. Ten prompts daily on six engines need about 600 credits, which is the $149 Agency plan, since Pro stops at 500. That is our calculation from Rank Prompt’s listed rates.
- Google AI Overviews and AI Mode are one line. Rank Prompt lists them as a single platform, “Google AI Mode (AI Overviews)”. Teams that see the two answer differently want them read apart.
- Microsoft Copilot is not on the list. If your buyers work in Microsoft 365, Rank Prompt cannot show those answers.
- Every article spends tracking budget. An article costs 10 credits from the same monthly pool, so on Starter 15 articles use up the whole month.
How we chose these eight
Each tool had to clear three tests, with Rank Prompt kept as the baseline rather than counted as an entry:
- It tracks AI answers for prompts you choose. It records whether engines name or cite your brand. Prompt libraries and content writers that share the “prompt” name but do not track answers are out.
- You can start on your own. Each one publishes a price and lets you begin with a free tier, a free trial or a plan you buy online, as Rank Prompt does. Demo-only platforms are left off.
- Every fact comes from the vendor’s own page, with a date. We read the pricing pages of Cituna, Otterly.ai, LLMrefs, Peec AI, Promptwatch, the Semrush AI Visibility Toolkit, SE Ranking and AthenaHQ on October 1, 2026, and Rank Prompt’s pricing, scheduled-reports and integrations pages on October 7, 2026. Where a page is silent, the tables show a dash.
Cituna comes first because it is ours and it answers the gap Rank Prompt users raise most, a daily prompt set that does not draw down a credit balance. The other seven follow in order of their first paid plan’s monthly price. The numbers help you find an entry; they are not a ranking.
Rank Prompt alternatives at a glance
| Tool | Best for | AI engines on the entry plan | Search Console | Entry price | How you start |
|---|---|---|---|---|---|
| Cituna | Seven engines daily, with the fixes and articles done | 7, daily | Yes, every plan | $39/mo (10 prompts) | 3-day trial, card required |
| Otterly.ai | Microsoft Copilot on a small budget | 4 (more as add-ons) | — | Otterly.ai $29/mo (15 prompts) | Free trial |
| LLMrefs | Eleven engines on one flat fee, weekly data | 11 | — | $79/mo (500 prompts) | 7-day trial |
| Peec AI | Competitor reporting on engines you choose | 3 you choose | — | $95/mo, $80 billed annually (50 prompts) | Buy online |
| Promptwatch | Crawler logs, MCP and API on a flat fee | 4 you choose | — | $95/mo (50 prompts) | 7-day trial |
| Semrush AI Visibility Toolkit | Teams already on Semrush | 4 | — | $99/mo per domain, billed annually (25 prompts) | Free trial |
| SE Ranking | AI tracking inside an SEO suite | 5* | Yes | $129/mo (100 prompts) | 14-day trial, no card |
| AthenaHQ | A free tier, then eleven models | 5 free, 11 paid | On the $295 plan | $0, then AthenaHQ $295/mo | Free tier |
| Rank Prompt (baseline) | Credit-based checks across many brands | 6 | Yes, every paid plan | $49/mo, $39 billed annually (150 credits) | Free report, then 7-day trial, card required |
Monthly billing unless stated. Cituna, Otterly.ai, LLMrefs, Peec AI, Promptwatch, Semrush, SE Ranking and AthenaHQ from each vendor’s pricing page, October 1, 2026 (Cituna from cituna.com/pricing); Rank Prompt from rankprompt.com/pricing, October 7, 2026. *SE Ranking’s plan table says five LLMs without naming them; its product menu lists Google AI Overviews, Google AI Mode, ChatGPT, Gemini and Perplexity. A dash means the vendor’s pricing page does not name a Search Console connection. Pricing in this category changes often; check before you buy.
Cituna vs Rank Prompt: the side-by-side
Here is how Cituna and Rank Prompt compare, with LLMrefs and Otterly.ai for context. Read the engine rows first, then the daily-checks row: that is where credits and a fixed prompt allowance differ most.
| What you get | CitunaThat’s us | Rank Prompt | LLMrefs | Otterly.ai |
|---|---|---|---|---|
| Published entry price | $39 / mo | $49 / mo | $79 / mo | $29 / mo |
| Prompts checked daily on the entry plan | 10 on 7 engines | About 2 on 6 engines | 15 on 4 engines | |
| Claude and Grok | Claude add-on, no Grok | |||
| Google AI Overviews and AI Mode read separately | One combined platform | AI Mode $9 add-on | ||
| Microsoft Copilot | ||||
| Brands on the entry plan | 1 | 10 | — | — |
| Search Console integration | — | — | ||
| Articles published to your site | 30 / mo | 10 credits each | — | — |
Rank Prompt from rankprompt.com/pricing, October 7, 2026; its daily figure is our calculation from its listed rate of 2 credits per prompt on four to six engines. Cituna, LLMrefs and Otterly.ai from each vendor’s pricing page, October 1, 2026; LLMrefs refreshes each keyword at least weekly. A dash means the vendor’s page does not say. Cituna checks seven AI engines daily and does not track Microsoft Copilot.
The alternatives in detail
1. Cituna (best for a fixed prompt set checked daily on seven engines)
Cituna’s model is the opposite of a credit balance: you choose the prompts, and every one is checked every day on all seven engines, ChatGPT, Perplexity, Gemini, Claude, Grok, Google AI Overviews and Google AI Mode, with no per-engine charge. The report lists the prompts where a rival is named and you are not, with your share of voice against the brands in the same answers. For each gap Cituna writes the fix: schema, FAQ markup, llms.txt and page edits. Its AutoSEO then writes 30 articles a month on Starter, 90 on Pro and 300 on Max, from an allowance separate from tracking, and holds them for review or publishes them to WordPress, Shopify, a GitHub repository or any CMS by webhook. Google Search Console connects on every plan, and an MCP server lets an AI agent read the data.
- Best for: a founder, marketing team or agency that wants the same buyer questions watched daily on seven engines, with the follow-up work done.
- What it costs: $39, $119 or $399 a month for 10, 30 or 90 prompts, all seven engines on every plan; Pro covers three brands and Max ten (cituna.com/pricing).
- Where it falls short against Rank Prompt: Starter covers one brand where Rank Prompt’s covers 10; it checks every tracked prompt daily, so a long tail of prompts checked only weekly costs less on Rank Prompt; and, like Rank Prompt, it does not track Microsoft Copilot. If weekly data is enough, Rank Prompt’s Starter covers 10 prompts on all six engines for about 80 to 100 credits a month.
2. Otterly.ai (best for Microsoft Copilot on a small budget)
Otterly.ai fits when your buyers ask Microsoft Copilot and the budget is small. Otterly’s Lite plan costs $29 a month for 15 prompts, checked daily on ChatGPT, Google AI Overviews, Perplexity and Copilot, with unlimited team members. Otterly sells Gemini and Google AI Mode as $9-a-month add-ons each and Claude as a $29 add-on, and does not offer Grok. Otterly’s API and MCP access arrive on the $189 Standard plan with 100 prompts (otterly.ai/pricing, October 1, 2026).
- Best for: a small team that needs Copilot and can live with a short prompt list.
- What it costs: Otterly charges $29, $189 or $489 a month for 15, 100 or 400 prompts.
- Where it falls short against Rank Prompt: Rank Prompt runs Claude, Gemini and Grok on every plan; on Otterly those are add-ons or missing. More in our Otterly alternatives.
3. LLMrefs (best for eleven engines on one flat fee)
LLMrefs answers the breadth question with a single plan. All in One is $79 a month, marked limited-time on its page, for 500 prompts across eleven engines, among them ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude, Grok, Microsoft Copilot and Meta AI, with country and language targeting, unlimited seats, CSV export and an API (llmrefs.com/pricing, October 1, 2026). Each keyword refreshes at least weekly rather than daily.
- Best for: a team that wants Copilot, AI Mode, Claude and Grok together on one predictable bill and can plan from weekly numbers.
- What it costs: LLMrefs charges $79 a month, with a 7-day free trial.
- Where it falls short: weekly data, no generated fixes or articles, and a price labelled as temporary. See LLMrefs alternatives.
4. Peec AI (best for competitor reporting on engines you choose)
Peec AI suits a marketing team that reports to leadership on who is winning the answers. Peec AI’s Starter is $95 a month, or $80 billed annually, for 50 prompts on three models picked from ChatGPT, Google AI Mode, Google AI Overviews, Microsoft Copilot, Gemini and Naver AI, tracked daily with unlimited users; Pro at $245 and Advanced at $495 lift that to 150 and 350 prompts (peec.ai/pricing, October 1, 2026). Claude and Grok appear only on Peec AI’s Enterprise plan.
- Best for: brand and marketing teams that want clean competitor reporting on three chosen engines and a fixed, seat-free price.
- What it costs: Peec AI charges $95, $245 or $495 a month, and Enterprise is custom.
- Where it falls short against Rank Prompt: three engines per plan, and no Claude or Grok below Enterprise. See Cituna vs Peec AI.
5. Promptwatch (best for crawler logs beside tracking)
Promptwatch’s Essential plan is $95 a month for 50 prompts and 6,000 responses on four models you choose from OpenAI, Perplexity, Google, Claude, Gemini, Meta, DeepSeek and Grok, checked daily. Promptwatch puts MCP and API access and AI crawler logs on the first plan, with a 7-day free trial; Professional, at $245, raises the limit to 150 prompts and adds five AEO articles a month (promptwatch.com/pricing, October 1, 2026).
- Best for: a technical marketing team that wants to see which AI bots crawl the site as well as what the engines say.
- What it costs: Promptwatch charges $95, $245 or $579 a month; the $579 Business plan is sold by demo.
- Where it falls short: four models at once, a single project on Essential, and articles only from Professional.
6. Semrush AI Visibility Toolkit (best for teams already on Semrush)
If your SEO already runs in Semrush, its AI Visibility Toolkit puts AI answers beside your keyword and backlink data without a new vendor. The Base plan is $99 a month per domain, billed annually, for 25 custom prompts with daily AI rankings, reporting mentions from ChatGPT, Google AI, Gemini and Perplexity, with a free trial (semrush.com/pricing/ai, October 1, 2026).
- Best for: a Semrush customer tracking one domain.
- What it costs: $99 a month per domain, billed annually; each further domain is priced again.
- Where it falls short against Rank Prompt: Claude and Grok are not on its engine list, and the price grows with every domain, where Rank Prompt’s Starter covers 10 brands. See Semrush AI Toolkit alternatives.
7. SE Ranking (best for AI tracking inside an SEO suite)
SE Ranking is an SEO platform that tracks AI answers next to rankings, backlinks and audits, and like Cituna and Rank Prompt it connects Search Console on its first paid plan. Core costs $129 a month, or $103.20 billed annually, for 100 prompts tracked daily across five LLMs, 2,000 tracked keywords and 10 projects, with MCP access, API credits, and Google Analytics and Search Console integrations; the 14-day trial needs no card (seranking.com, October 1, 2026). SE Ranking’s plan table does not name the five LLMs; its product menu lists Google AI Overviews, Google AI Mode, ChatGPT, Gemini and Perplexity.
- Best for: an SEO team that wants one subscription for classic rankings and AI answers.
- What it costs: $129 a month for Core, $279 for Growth.
- Where it falls short against Rank Prompt: neither Claude nor Grok is among the trackers SE Ranking lists, and Core has one manager seat.
8. AthenaHQ (best for a free tier, then eleven models)
AthenaHQ’s Essential tier is free: 300 credits, one per AI response, on ChatGPT, Perplexity, Google AI Overviews, Gemini and Microsoft Copilot. AthenaHQ’s $295 Starter gives 3,600 credits a month across eleven models, adding Google AI Mode, Claude, Grok, DeepSeek, Meta AI and Mistral, and connects GA4 and Search Console (athenahq.ai/plans, October 1, 2026).
- Best for: a mid-market team that wants a standing free tier, then many models under one plan.
- What it costs: AthenaHQ is free, then $295 a month; Enterprise is custom.
- Where it falls short against Rank Prompt: it is credit-based too, one credit per response, so each added model cuts the prompts you can run, and the API is a paid add-on.
Which Rank Prompt alternative fits you
- You want the same prompts checked daily on seven engines, AI Overviews and AI Mode apart, with Search Console and the fixes done: Cituna, from $39 a month.
- You track many brands, or a long tail weekly: staying on Rank Prompt is reasonable; Starter covers 10 brands on all six of its engines.
- Your buyers use Microsoft Copilot and your budget is small: Otterly.ai.
- You want the widest engine list on one fee and weekly data is enough: LLMrefs.
- You report competitor share to leadership: Peec AI.
- You want AI crawler logs with your tracking: Promptwatch.
- Your SEO already lives in a suite: the Semrush AI Visibility Toolkit or SE Ranking.
- You want a standing free tier: AthenaHQ.
If Search Console is the deciding feature, our guide to which AI visibility tools include Google Search Console compares how each one connects it. For enterprise platforms sold by contract, see Profound alternatives.
Drafted with AI assistance from our own research and Search Console data, and reviewed by Rahul A before publishing. Rules and prices change; check the linked official source before you act.