Side-by-side matrix
| What you get | CitunaThat’s us | Scrunch AI |
|---|---|---|
| Entry price / month | $39 | $250 |
| Pricing model | Flat tiers | Flat tiers |
| AI engines at entry | 7 | 4 |
| Claude tracked | Enterprise | |
| Grok tracked | Enterprise | |
| Microsoft Copilot | ||
| Google AI Overviews | ||
| Refresh cadence | Daily | Not published |
| Search Console integration | ||
| MCP access at entry | ||
| Generated fixes | 5 site audits / mo | |
| Content generation | Not published | |
| Publishes to your CMS | Not published | |
| Content languages | 50+ | Not published |
| Free trial | 3 days (card) | 7 days |
Compiled from each vendor’s public pricing page: Scrunch AI figures from www.scrunch.com/pricing, checked October 1, 2026. Scrunch AI: Core covers four engines, 125 prompts and 5,000 responses a month, with 5 user licenses. “Not published” marks a row the vendor does not state publicly; it is not a “no”. Cituna checks all seven engines daily and does not track Microsoft Copilot. MCP read tools are included from $39, write tools from Pro ($119); MCP is not exclusive to us. Prices change often: verify before buying. Spot an error? Tell us and we will correct it.
Published entry-tier price per month from each vendor’s pricing page (dates in the matrix note above). Read it against what each tier includes, a lower price can mean fewer engines or prompts.
| Engine | Cituna | Scrunch AI |
|---|---|---|
| Claude | ? | |
| Grok | ? | |
| Microsoft Copilot | ||
| Google AI Overviews |
The four engines coverage varies most on. A dash-ringed “?” means we have not confirmed that vendor’s position on that engine (shown as “Not published” in the matrix), never a no we have not earned.
Reading the difference
On cost per engine at entry, the crudest useful way to normalise these two, Cituna works out at about $5.57 per engine per month ($39 across 7) and Scrunch AI at about $62.50 ($250 across 4). Cituna is the better ratio, by roughly $56.93 per engine. Treat that as a sanity check rather than a verdict: an engine you do not care about is not worth anything, and Scrunch AI’s number improves immediately if its engine mix happens to be the one you need.
The confirmed capability split between these two is narrow enough to state exactly: Cituna covers Search Console integration and an MCP server and Scrunch AI does not; Scrunch AI covers Microsoft Copilot and sentiment analysis and Cituna does not. That is the whole difference on the rows both vendors publish, everything else in the matrix either matches or is unpublished by one of them, and an unpublished row is not a “no”.
The tier ladders are worth reading side by side, because the entry price means something different on each. Cituna: Starter $39 · Pro $119 · Max $399. Scrunch AI: Core $250 (4 engines, 125 prompts, 5 licenses) · Enterprise custom (9 engines, API, SSO). That is where most of the apparent price gap between these two either disappears or widens sharply, depending on which engines you actually need.
They also genuinely overlap on Claude, Grok, Google AI Overviews and generated fixes, so those rows should not carry weight in the decision even though both vendors market them.
Over a year the gap is $2532. Both bill as flat tiers, so the annual figure is predictable for either: set it against the coverage difference above rather than deciding on the $211 a month alone.
Which to choose
Choose Cituna if…
Cituna is the fix loop: find the gap, generate the fix, publish it, prove it in Search Console. Against Scrunch AI specifically, it is the cheaper entry by $211 a month and it covers more engines at entry (7 against 4).
- all seven engines, ChatGPT, Perplexity, Gemini, Claude, Grok, Google AI Overviews and Google AI Mode, checked daily on the $39 entry tier, with no engine held back for a higher plan
- generated fixes rather than a chart: schema, FAQ markup, llms.txt and content changes produced from the exact prompts where you are missing
- a native Google Search Console integration, so an AI-visibility change can be tied back to real clicks instead of stopping at a score
What you give up:
- no Microsoft Copilot tracking: if Copilot is a reporting requirement, this is a genuine gap and several tools here cover it
- no sentiment analysis or multi-country breakdowns; the product optimises for the fix, not for the dashboard
- the trial is 3 days and asks for a card up front: you are not charged during it and can cancel anytime, but it is not a no-card start
Choose Scrunch AI if…
Scrunch AI is the mid-market platform, sold to teams rather than to individuals. Against Cituna specifically, you are paying $211 a month more than Cituna for it and it covers fewer engines at entry (4 against 7).
- a 7-day free trial of Core, so the product can be evaluated before a contract
- five user licenses included at entry rather than one
- Microsoft Copilot covered at entry, with sentiment analysis and AI bot traffic reporting on the same plan
What you give up:
- a $250 floor with no smaller plan beneath it, which rules it out for solo operators and early-stage teams
- Claude, Gemini, Google AI Mode and Grok are held for the custom Enterprise plan, so Core covers four engines
- no Search Console integration, and MCP only on a custom Enterprise plan
Drafted with AI assistance from our own research and Search Console data, and reviewed by Rahul A before publishing. Rules and prices change; check the linked official source before you act.