Side-by-side matrix
| What you get | CitunaThat’s us | Scrunch AI |
|---|---|---|
| Entry price / month | $39 | $300 |
| Pricing model | Flat tiers | Flat tiers |
| AI engines at entry | 6 | 5 reported |
| Claude tracked | ||
| Grok tracked | Enterprise | |
| Microsoft Copilot | ||
| Google AI Overviews | Not published | |
| Refresh cadence | Daily | Not published |
| Search Console integration | ||
| MCP access at entry | ||
| Generated fixes | 5 page audits | |
| Free trial | 3 days (card) | 3 days (no card) |
Compiled from each vendor’s public pricing page: Scrunch AI figures from www.scrunch.com/pricing, checked July 16, 2026. Scrunch AI: $250 billed annually; 3 seats, 350 prompts, 5 page audits. “Not published” marks a row the vendor does not state publicly; it is not a “no”. Cituna checks all six engines daily and does not track Microsoft Copilot. MCP read tools are included from $39, write tools from Pro ($119); MCP is not exclusive to us. Prices change often: verify before buying. Spot an error? Tell us and we will correct it.
Reading the difference
On cost per engine at entry, the crudest useful way to normalise these two, Cituna works out at about $6.50 per engine per month ($39 across 6) and Scrunch AI at about $60.00 ($300 across 5 reported). Cituna is the better ratio, by roughly $53.50 per engine. Treat that as a sanity check rather than a verdict: an engine you do not care about is not worth anything, and Scrunch AI’s number improves immediately if its engine mix happens to be the one you need.
The confirmed capability split between these two is narrow enough to state exactly: Cituna covers Search Console integration and an MCP server and Scrunch AI does not; Scrunch AI covers Microsoft Copilot and Cituna does not. That is the whole difference on the rows both vendors publish, everything else in the matrix either matches or is unpublished by one of them, and an unpublished row is not a “no”.
The tier ladders are worth reading side by side, because the entry price means something different on each. Cituna: Starter $39 · Pro $119 · Max $399. Scrunch AI: Starter $300 ($250 annual) · extra seats $25/mo. That is where most of the apparent price gap between these two either disappears or widens sharply, depending on which engines you actually need.
They also genuinely overlap on Claude, Grok and generated fixes, so those rows should not carry weight in the decision even though both vendors market them.
Over a year the gap is $3132, which is small enough that it should not decide this on its own. Both bill as flat tiers, so the annual figure is predictable for either, spend the comparison on coverage instead of on the $261.
Which to choose
Choose Cituna if…
Cituna is the fix loop: find the gap, generate the fix, prove it in Search Console. Against Scrunch AI specifically, it is the cheaper entry by $261 a month and it covers more engines at entry (6 against 5 reported).
- all six engines, ChatGPT, Perplexity, Gemini, Claude, Grok and Google AI Overviews, checked daily on the $39 entry tier, with no engine held back for a higher plan
- generated fixes rather than a chart: schema, FAQ markup, llms.txt and content changes produced from the exact prompts where you are missing
- a native Google Search Console integration, so an AI-visibility change can be tied back to real clicks instead of stopping at a score
What you give up:
- no Microsoft Copilot tracking: if Copilot is a reporting requirement, this is a genuine gap and several tools here cover it
- no sentiment analysis or multi-country breakdowns; the product optimises for the fix, not for the dashboard
- the trial is 3 days and asks for a card up front: you are not charged during it and can cancel anytime, but it is not a no-card start
Choose Scrunch AI if…
Scrunch AI is the mid-market platform, sold to teams rather than to individuals. Against Cituna specifically, you are paying $261 a month more than Cituna for it and it covers fewer engines at entry (5 reported against 6).
- a no-card 3-day trial, so the product can be evaluated before any payment details change hands
- three seats included at entry rather than one, with additional seats at a published $25/mo
- Claude and Microsoft Copilot both covered, a combination few tools here manage
What you give up:
- a $300 floor with no smaller plan beneath it, which rules it out for solo operators and early-stage teams
- its engine list is reviewer-reported rather than published, and the Grok tier mapping is unverified
- no Search Console integration and no MCP server
Drafted with AI assistance from our own research and Search Console data, and reviewed by Rahul A before publishing. Rules and prices change; check the linked official source before you act.